About Derrick Chan

Over the past 18 years, I've led digital commerce initiatives for brands including Taco Bell, Jollibee, Smashburger, and dozens of consumer brands. Regardless of company size or industry, I've found that sustainable growth almost always comes down to improving three things: acquisition, conversion, and retention.

About Derrick

Areas of Expertise

  • eCommerce Consultant

    Strategic eCommerce guidance for businesses ready to improve acquisition, conversion, and retention. I help leadership teams identify the right opportunities, prioritize growth initiatives, and make smarter digital decisions.

    Consulting Services 

  • Web Development

    Conversion-focused website and Shopify development built around business goals, customer experience, and long-term scalability. From new builds to optimization, I help create digital experiences that perform.

    Web Development Services 

  • SEO Strategy & Implementation

    SEO strategy designed to drive qualified traffic, improve visibility, and support measurable growth. I help businesses strengthen technical SEO, local SEO, content strategy, and search performance.

    SEO Services 

Brands I've Helped

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Reviews

  • Veronica Luna

    (Sr. Manager, Taco Bell)

    Derrick is an e-commerce/digital guru. We worked together on several huge initiatives at Taco Bell and outside of his wealth of knowledge he is an authentic person. Honest and fun to work with. His technical ability and marketing experience makes him extremely valuable to any team.

  • Ari Nahmani

    (CEO, Kahena Digital)

    Derrick is an incredibly talented Ecommerce and digital marketing leader. It’s rare to find a professional who has the ability to throw on a blazer and present in front of the C-Suite while simultaneously being able to get into the weeds and skillfully discuss technical requirements with developers… 

  • Jonathan Maier

    (Principle Program Architect, Salsify)

    I worked with Derrick through a multi-year complex ecommerce implementation program. Derrick has a strong ecommerce strategy vision and ability to translate it into practical and actionable solutions. Pulling from his background and deep understanding of ecommerce technology platforms…

  • Jason Lavin

    (CEO, Golden Communications)

    Derrick Chan is an eCommerce expert. He had great command on both B-2-B and B-2-C eCommerce strategies and is also very technical (comes in very handy as a project manager). I would recommend Derrick to anyone looking to develop and run an online store.

  • Stephen Leitch

    (Consultant, Roland Consulting)

    Derrick Chan is one of the very few multi-channel eCommerce consultants that I would highly recommend. His understanding of the eCommerce world from marketing, strategy, grasp of the industry changes is the best out there.

  • Bob Casey

    (VP, Clover Wireless)

    Derrick was able to build Clover’s multichannel eCommerce business from the ground up, and was able to recruit and effectively manage customer care, merchandising, and marketing teams. He is a thoughtful manager and patient teacher. Derrick has been a pleasure to work with and I hope our paths cross again in the future!
See Reviews on LinkedIn

Let's Talk About Your Growth Goals

Whether you're looking to increase revenue, improve customer experience, optimize your Shopify store, or build a long-term digital strategy, I'd be happy to discuss your business and help identify the biggest opportunities for growth.

Schedule a Strategy Call