The Outdoor Appliance Store

The Outdoor Appliance Store hired me to do an eCommerce Growth Audit for their Shopify website.  Although their site was functional, there were a lot of opportunities to improve the overall site performance.

  • Improved Site Speed, navigation and site search
  • Optimized shopping funnel and checkout flow
  • Cleaned up PDP and CTAs throughout site
  • Improved product images
  • Added up-sell and financing options
  • Expanded SEO content pages

This was a really fun product and it was a pleasure working with Louis and Ann-Marie, they were great clients and a pleasure to work with.