
Red Ribbon is a bakery brand owned by Jollibee Foods Corporation, the largest and fastest growing Asian restaurant company in the world. Jollibee hired me as their Director of Digital to help them with their digital innovation transformation, which included building online ordering solutions for their smaller brands. Unlike Jollibee, Red Ribbon didn't have the budget for a custom built website and mobile app. Therefore, we developed a much more cost effective solution using a custom built Shopify site (Marketing Site) while leveraging Olo's White Label ordering platform for pick-up and delivery orders.