
Challenge
Originally built on ASPdotNet Storefront, Finelinens.com is a high end home decor retailer that sells linens, sheets, towels and furniture. I worked on this site when I was employed at GoldenComm years ago. I helped this site with eCommerce strategy, online marketing support and eventually the client wanted to upgrade the site onto a more power eCommerce platform.
Solution
After leaving GoldenComm, Dave reached out to me and asked for advice on which platform he should pick. I convinced him to switch to Magento, mainly because his catalog and business needed were a good fit for the platform. GoldenComm helped Finelinens.com with the build and I oversaw as a consultant since I started working for Taco Bell. Some of the key features of this website are:
- Custom monogram feature
- Rewards program
- RMA functionality
- Ability to split shipments for drop ship orders
- Cart recovery emails
- Integration with Bronto for Marketing Automation
- Advanced auto suggestive search